Perish or Thrive
During a recent drive to New York, I went through Mattapan to escape weekend traffic out of Boston. Mattapan is predominantly a black urban poor neighborhood that only has buses linking it to the rest of Boston. A drive down Main Street shows a mix of family and independently owned small businesses except for the new Bank of America. For those of you that do not know, Bank of America bought...
Battle of the Brands
Danielle, a friend from ARM advertising, called excitedly to tell me about the Million Dollar Homepage. An entreprenial Brit named Alex Tew has thought of a clever way to get money for college. He is selling pixels. For $1/pixel ($100 minimum), he is selling banner ads to companies with hopes of making a piece of internet history. And it’s working, he has already made $200,000. ...
To victor goes the spoils
Kellan came across this great blog post on branding for bxc. Quark, an aging layout program, has launched their new brand identity as part of a campaign to fight Adobe’s massacre of all competitors. Adobe bought Macromedia back in April and retired Fireworks, Freehand, etc. Unfortunately, in this age of globalization it is obvious when you do not do your homework. Quark’s new logo...
I love this time of year! Fall fashion is in full force. With Fashion Week and Back-to-School shoppping, clothes are on everyone’s minds (even if you are not a fashionista). There’s a growing trend more interesting than “black is back”, independent labels are naming their fashion collections and jewelery lines after their grandmothers. Bucking the tradition of naming a...
Little Girls in Pretty Boxes
I can’t say that this ad did not grab my attention, it did. After 5 seasons, America’s Top Model needs people to tune in to the fact that a lot has happened since Yoanna won. (Anyone else notice that Yoanna is the new host of the Style’s Network “The Look For Less”?) But there is something about little girls in pretty boxes. Is this irony? Playing up the objectifying...